We've been serving East Lansing and beyond since 1973. Our first location opened in the back of a head shop on Abbot Rd, and ever since we've done things a little different. Whether you're coming in for an appraisal, a repair job, or to buy a diamond, you can expect a welcoming, casual, and transparent experience.

Over the years we've helped with a lot of engagements, and our favorite part is taking care of those same families for generations. We've been a family-owned business for generations ourselves, and on any given day you might catch all four in the shop at once.